MacroBaby Is Hiring A Digital Marketing Seo Specialist

Join MacroBaby — Central Florida's Largest Baby Specialty Store! 🚼

We are seeking a talented Digital Marketing Professional with expertise in SEO and Ecommerce to help boost our online presence and sales channels.

About the Role

As a key team member, you'll be responsible for enhancing traffic and sales across our websites and digital platforms through strategic marketing and optimization efforts. If you're organized, versatile, and passionate about digital marketing, we'd love to hear from you!

Responsibilities

• SEO Expertise 🕵️‍♂️: Possess in-depth knowledge of offsite SEO with a proven record of improving organic rankings on Google and Bing. Stay current with SEO trends, Google Webmaster Tools, Google Analytics, and search algorithm updates.
• On-site Optimization 🖥️: Implement on-site SEO strategies, edit website content, create engaging content, and identify effective keywords and long-tail keywords to boost visibility and rankings.
• Digital Analytics 📊: Conduct audits and monitor website performance using tools like Google Analytics to analyze results and refine strategies.
• Content Management ✍️: Update and enhance product descriptions, titles, keywords, and images to optimize sales on platforms such as Amazon, TikTok, and Shein.
• Content Creation 📝: Develop compelling copy for our website, blogs, social media posts, and marketing materials.

Skills & Experience Needed

• Digital Marketing Experience 🌐: Proven background in digital marketing strategies and execution.
• Shopify Proficiency 🛒: Solid understanding of website architecture, structure, hierarchy, and hands-on experience with Shopify.
• Communication Skills 🗣️: Excellent verbal and written communication abilities.
• Analytical Skills 📈: Ability to analyze data, generate insights, and recommend improvements.
• Design Tool Knowledge 🖌️: Proficiency with Canva is a plus.

Job Details

• Job Type: Full-time
• Pay: $18.00 per hour 💵

Benefits

• Dental insurance 🦷
• Employee discount 🎁
• Life insurance ❤️
• Paid time off 🏖️
• Vision insurance 👓

Language Requirements

• English (Required)
• Portuguese (Required)

Location & Work Environment

• Location: Orlando, FL 32809 📍
• Work Location: In person 🏢