TrueCare Is Hiring A Marketing Associate Bilingual

Empowering Health, Enriching Lives: True Care's Enduring Mission

Join a compassionate team dedicated to transforming home healthcare through personalized, holistic care that truly makes a difference.

About True Care

True Care is a licensed home care agency serving the New York Metropolitan area, committed to delivering outstanding service with a focus on client satisfaction and well-being. Our team of dedicated healthcare professionals strives to elevate the standard of homecare, providing a nurturing environment where clients feel valued, heard, and supported. We aim to build a future where healing, dignity, and happiness thrive in the comfort of home.

At the core of our mission is the belief that home is a sanctuary for health and happiness, and our goal is to help our clients achieve their best quality of life through compassionate, personalized care.

Position: Marketing Associate

We are hiring multiple Marketing Associate positions to strengthen our outreach and relationship-building efforts. This role is vital in expanding our referral network, increasing brand awareness, and growing our patient census.

Key Responsibilities

• Obtain referrals from existing sources and follow up to ensure patient enrollment.
• Build strategic partnerships and develop techniques to attract new clients.
• Present information about True Care's programs and services to community organizations, including doctors' offices, hospitals, nursing homes, independent living facilities, planning boards, and other healthcare professionals.
• Implement marketing strategies to attract new patients.
• Research and participate in health and wellness fairs throughout New York City, coordinating with health agencies for long-term impact.
• Attend community events as needed.
• Create engaging outreach materials in collaboration with the Branding department.
• Maintain thorough knowledge of the agency's vision, mission, values, and service offerings; differentiate True Care from competitors.
• Provide monthly reports on outreach activities.
• Perform other marketing duties as assigned.

Required Qualifications

• High school diploma; a college degree in a related business field is preferred.
• Experience in the Home Care Private Client sector is a plus.
• Willingness to travel up to 75% within New York City; owning a car is required.
• Bilingual in Mandarin and/or Cantonese is required.
• Proficiency with computer applications such as Salesforce and Excel.
• Excellent sales, marketing, communication, time management, and organizational skills.
• Self-motivated with strong business development goals and execution abilities.
• Professional appearance, behavior, and demeanor at all times.
• Commitment to high-quality customer service standards.

Benefits

• Health, dental, and vision insurance.
• 401(k) plan with company matching.
• Paid time off (PTO) and holidays.
• Opportunities for professional development.
• Join a mission-driven team in an innovative healthcare environment.

Join Our Team

Build your career with True Care, enjoy a healthy work-life balance, and make a meaningful impact. We're continuously growing and looking for candidates eager to lead positively and foster excellence in home healthcare.