Personal Touch Home Care Is Hiring A Home Care Marketing & Sales Liaison (CHHA)

Join Our Team as a Home Care Marketer in Brooklyn, NY

Personal Touch Home Care, a trusted leader in home care services with over 50 years of community dedication, is seeking a talented and experienced Home Care Marketer to join our passionate team. If you meet the qualifications and are eager to make a difference, we want to hear from you! 🌟

Location & Employment Details

• Location: Brooklyn, NY 🗽
• Type: Full-time, in-person position
• Salary Range: $80,000.00 - $95,000.00 per year 💵
• Language Requirement: Must be bilingual in one of the following: Chinese, Spanish, Russian, Hebrew 🗣️

About Us

At Personal Touch, we pride ourselves on providing personalized, attentive home care services while fostering a supportive workplace. Our decades of experience have established us as a leading national home care agency, committed to delivering exemplary patient care and empowering our team members.

Why Join Us? 🎉

When you become part of the Personal Touch family, you gain access to numerous benefits, including:

• Employee Recognition Programs: We celebrate your contributions.
• Comprehensive Health Benefits: Medical, Dental, Vision, Accident, Long-Term Disability coverage.
• Generous Paid Time Off: Recharge and maintain a healthy work-life balance.
• Retirement Options: 401(k) plan to secure your future.
• Life Insurance: Company-paid life insurance for peace of mind.
• Mileage Reimbursement: Compensation for travel related to your role.
• Professional Growth: Opportunities for continued development.
• Employee Assistance Program: Support for your well-being and that of your family.
• Perks Program: Exclusive deals on products, services, and experiences.

Job Summary

We are seeking a dynamic Home Care Marketer with at least 2+ years experience in healthcare or home care industry marketing and recruiting. The ideal candidate will possess an active network and established relationships with:

• CHHA/LHCSA contacts
• Special needs advocates and coordinators
• OPWDD liaisons
• Medical offices
• Referral departments from CHHAs/LHCSAs

Candidates with backgrounds as a Paraprofessional, Direct Support Professional (DSP), Community Habilitation staff, Early Intervention provider, or within DOE/District 75 are encouraged to apply, as this experience enriches understanding of client needs and service coordination.

Key Responsibilities

• Represent the agency at community networking events 🤝
• Develop and report on strategic marketing plans weekly 📈
• Maintain ongoing relationships with established B2B contacts
• Identify opportunities to transition eligible clients from B2B services to CHHA for skilled nursing, therapy, and other medical services
• Educate caregivers, coordinators, and families about CHHA services and benefits
• Build and nurture relationships with B2B staff to facilitate timely referrals
• Act as a liaison to ensure smooth handoffs and positive patient experiences
• Professional attire required — jeans and sneakers are not permitted 👔

Qualifications

Education

High school diploma or equivalent required; college experience preferred. Bachelor's degree not required.

Experience

• Minimum 2 years in marketing, business development, or referral coordination in healthcare or home care services
• Knowledge of LHCSA and CHHA operations, services, and eligibility requirements

Skills

• Excellent relationship-building, communication, and networking skills
• Strong organizational and follow-up abilities
• Collaborative mindset across teams and departments
• Proficiency in Microsoft Office Suite and CRM software

Other

Valid driver’s license and ability to travel within the service area as needed 🚗

Join Our Family!

Enjoy a rewarding career with Personal Touch Home Care. We’re more than just a workplace — we’re a close-knit family dedicated to community impact and personal growth. Apply now and become part of our legacy of compassionate care!