Upwork Is Hiring A Bilingual Corporate Website Content Interviewer & Copywriter

We are embarking on the development of a sleek, bilingual corporate website for a well-established family business group in Kuwait, aiming for a sophisticated and credible online presence.

We are looking for a bilingual Arabic-English Content Strategist & Corporate Copywriter

Our ideal candidate is a skilled, human-centric content specialist capable of engaging with leadership and management to craft authentic, polished website content that reflects the company's heritage, values, and future goals.

Role & Responsibilities

• Content Strategy & Planning
  • Review existing materials such as company documents, LinkedIn profile, brochures, and more
  • Recommend optimal website sitemap and content layout
  • Prepare insightful interview questions for leadership and department managers
• Stakeholder Engagement
  • Conduct interviews to extract meaningful company insights
  • Summarize and organize information coherently
• Content Development
  • Draft compelling English website copy
  • Transcreate or adapt Arabic content in a natural, professional tone
  • Develop content for key pages such as:
    • Home 🏠
    • About the Group 🌐
    • Our Story / Legacy 📖
    • Business Divisions 🏢
    • Companies / Subsidiaries 🏭
    • Leadership 👔
    • Values ❤️
    • Careers 💼
    • Contact 📞
  • Create concise profiles for various business units
  • Collaborate with web designers and developers to ensure content aligns with the website’s design

Candidate Profile

• Fluent in both Arabic and English, with proven experience in corporate website content
• Comfortable interviewing senior executives and stakeholders
• Excellent at translating complex business info into clear, engaging messages
• Experience with family-owned, holding, B2B, industrial, healthcare, oil & gas, contracting, or diversified business groups
• Skilled in producing premium, persuasive website content that appeals to a corporate audience
• Capable of writing natural, professional Arabic that feels original and culturally appropriate

Deliverables

• Interview plan and detailed question list
• Recommended sitemap and content architecture
• Interview summaries and insights
• English website copy
• Arabic website copy or transcreated content
• Profiles of company and business units
• Final comprehensive content document ready for implementation

Application Requirements

Please include in your proposal:

• Samples of corporate website content written in English
• Samples of professional Arabic corporate writing
• Your interview process for engaging stakeholders effectively
• The number of interviews included in your fee
• Estimated timeline for delivery
• Your fixed project fee
• Clarification on whether Arabic content is written natively, translated, or transcreated
• The extent to which AI, machine translation, or automated tools are utilized in your process

Note: A short paid test may be requested prior to project award to assess fit and approach. 🚀